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Business Summit



Say This, Not That

Corina Stammworthy

Ever wonder what you could have or should have said in common pet grooming situations? This is a comical (and occasionally serious) approach to real-life salon situations. Grab a notebook and leave equipped with responses to comments such as “I don’t want my dog to look like…”, “He’s a rescue”, “I don’t like this haircut”, “But they are cheaper down the street”, “I need a discount because I have 4 dogs”, and so many more. This fast-paced and action-packed hour promises to entertain and enlighten you!

Social Media Marketing

Allison Brooks Sebastian

In this class, Allison will be covering social media marketing and advertising from A to Z. With our world quickly becoming social media dominated, your online presence is more important than ever! Let’s talk about what kind of post you want to make and where and when to make it to maximize your marketing efforts. Allison will show you how to make social media work for you and your business. Did someone say #hashtags? Yes, those too! Whether you are a passionate, everyday groomer who just wants to make a name for yourself or a business owner of multiple shops, let’s navigate this social media world together!

Living Your Cordless Life

Jill Hailey & Blake Hernandez

In this inspirational power hour, Blake and Jill will give insider secrets to the life you’ve always groomed for. They will share key details in starting several successful businesses and also the trials and tribulations of when to pull the plug on less-than-thriving endeavors. Blake and Jill will also teach you how they analyzed market patterns and used free or low-cost technology to make their dreams a reality.

The Life of a Professional Groomer

Joey Villani

Getting up early, going home late, working on scheduled days off, and everything else in between—all of this and still struggling to make ends meet? Doesn’t sound like an ideal career, does it? But there’s no reason why that sacrifice should not pay off and offer a happy, successful life. Listen to an expert as he guides you through your day to make it a happy, productive, and profitable venture.