June 29 – July 1, 2024 | Hosted on Zoom

World Groom XVII is an online grooming event designed for pet professionals eager to continue their education. This unique event will feature our most popular seminars on grooming faces, and will include grooming demos and informative workshops to help even the most educated groomers grow in their roles at the salon.

All content is available to view until 8/2/24.


Saturday, 5PM-7PM ET

Round Yorkie Heads Or Non-Traditional Bichons? – Lindsey Dicken

Lindsey is known for her stunning breed trims, so taking that and plugging it into non-traditional styles sets hers apart. She will demonstrate a cute round Yorkie head with tipped ears, then take a Bichon head and trim it down to an Asian-style trim.

Saturday, 7:15PM-9:15PM ET

Get Your Fusion Fix! – Macie Pisa

Asian fusion and Korean Styles are the best way to add style and flair to your everyday pet grooms, these styles were designed to be practical and wearable for everyday dogs. In this one hour class we will dive into the different face styles and how to apply them to two different coat types.

Sunday, 12PM-1PM ET

Just Doodling On Heads – Allison Brooks-Sebastian

Doodle heads done in a snap! Breaking down the face structure into three parts really helps get faces done in a breeze. For Allison, it’s always visor first, match up the top of the head, and then do the sides of the muzzle. This seminar will provide quick tips that can be understood and implemented in your everyday Doodle grooms. 

Sunday, 2PM-3PM ET

Ears, Butts, And Teeth, Oh My! – Dr. Cliff Faver

Come learn the answers to those burning questions of what to do (or not do), and the legalities and liabilities associated with these decisions. To pluck or not pluck ears? Are anal glands my responsibility? Can I add teeth scaling as a new service? What are the most important things I need to know for the health of the pet?

Sunday, 4PM-5PM ET

Bring On The Brachephalic Breeds! – Teri DiMarino

Anybody who has been “in dogs” for any period of time knows what a brachycephalic breed is. These dogs have short muzzles and broad heads and include such popular breeds as English Bulldogs, Boston Terriers and Shih Tzus, to name a few. These breeds come with their own set of issues that can cause problems, especially in the grooming process. Just washing the face of one of these breeds can be a challenge! Teri will focus on some of the problems unique to these breeds and how we can overcome these issues in the salon, sending out a clean, well-groomed dog with a sweet-looking and -smelling face.

Monday, 12PM-1PM ET

Let’s Get Down To Faces Scottie Style – Nathan and Kathlena Austin

In this class designed from Nathan and Kathlena’s personal love for Scotties, they will demonstrate and rectify common grooming mistakes and show the correct breed profile. They will also craft a salon-friendly Scottie style that retains the breed’s characteristic look but is easily maintainable for your clients. 

Monday, 2PM-3PM ET

Working Magic On Mixed Faces – Judy Hudson

What are the Do’s and Don’ts of mix breed styling? Judy will show you how to give those mixed breeds personality with a simple and cute trim that will make any client happy.

Monday, 4PM-5PM ET

White Party but with Westies and Bichons – Guzal Adekoje

In pet grooming, clients often ask for breed standard facial expression because it is the face that represents the look of the breed the most. Here you’ll learn how to create the perfect Bichon head and how to achieve that round face on a Westie. Both breeds have round heads, but you have to apply different scissoring techniques to achieve that round look since these breeds have different types of hair. Both haircuts can be challenging in their own way, but will be way easier to execute after you learn a few tricks.

Monday, 6PM-7PM ET

Does Your Poodle Topknot Have You Tied In Knots? – Allison Alexander

Allison to the rescue! This is a step-by-step tutorial on basic topknot banding. With the technique shown, you can topknot any Poodle with any length or thickness of coat. Allison will also demonstrate how to spray up your topknot with style and consistency. 

Monday, 8PM-9PM ET

Asian Fusion with a Touch of Color – Angela Kumpe

Let Angela show you a few quick finishing techniques on fusion faces. Colored brows on a Schnauzer or a little cheek color is just the subtle touch that those cute faces might need to add an extra boost to your grooms.